Course Profession Ads Manager ENG

Course
Profession Ads Manager

Quick start and expert guidance through the essentials of digital marketing and META (Facebook) & Instagram Ads

FROM CREATING YOUR FIRST AD TO OPTIMIZING CAMPAIGNS FOR MAXIMUM RETURN-ON-INVESTMENT

10 Modules with video lessons
Guides, checklists & practical exercises
Self-path
Certificate of completed course

For whom is this course

For beginners

Acquire a new in-demand profession from zero in 4-6 weeks. Gain practical knowledge and expertise and start working in the field of social media advertisement.
For freelancers

Broaden your skillset with Facebook and Instagram Ads, and provide your clients with an extended range of advertising services and add 800$+ to your income monthly. Stand out in a competitive market by offering effective Facebook & Instagram advertising solutions to your clients.
For those who want to switch careers

Join the world of digital marketing and gain more freedom and autonomy. Acquire the skills and knowledge needed to thrive in this constantly-evolving field.
For entrepreneurs

Harness the power of social media to drive traffic, leads, and sales for your business while saving $600+ monthly on ads manager services. Alternatively, gain the knowledge to understand and monitor your ads manager's performance. Elevate your business with expert advertising campaigns and learn how to create effective strategies.

Claim your spot now and get access to the following skills

How to search for clients and to organize your work
How to analyze target audience and competition
How to create an effective ads copy, that resonates with the audience
How to create effective ads that will capture the target audience’s attention
How to select the right targeting options to reach the right people and how to set up campaigns in the ads manager
How to measure the success of campaigns and how to optimize advertising based on the results
How to develop and implement a comprehensive advertising strategy that aligns with business goals and drives results
How to sell your services

If you have any questions about the course content or experience issues with payments, please don't hesitate to reach out to our dedicated manager who will be happy to assist you

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Course program

Module 0
Introduction

Overview of the ads manager profession
Social media ads market overview
Establish a clear goal for the course
Learn effective coaching techniques to help you achieve top results

Results: Acquaintance with the program, the platform, and the rules of training. Understanding of the ads manager's role and responsibilities. Define a realistic goal for the program.
Module 1
Introduction to digital marketing

Overview of digital marketing and its benefits
Different types of digital marketing channels
Overview of digital marketing metrics
Overview of digital marketing tools and platforms
Sales funnel. General concepts

Results: Understood the fundamental concepts and principles of digital marketing, including its benefits and different channels, metrics, and tools
Module 2
Target Audience and Offer

Analysis of Target audience
Analysis of competition
Target Audience segmentation
Developing offers that appeal to every segment
Create a project mindmap

Results: Learned how to conduct target audience and competitors analysis. Practiced how to create compelling offers
Module 3
Landing pages

Prepare Instagram account for the ads
Prepare Facebook page for the ads
Website preparation for the ads
Install Google Analytics

Results: Learned how to conduct landing pages audit and how to prepare them for the traffic from the ads
Module 4
Facebook Ads Manager

Overview of Facebook functionality
Setting up a Facebook Business Manager account
Setting up a Facebook Ads Manager account
Creating and navigating through an ads account
Connecting Instagram account
Attaching payment method

Results: Created and designed business pages on Facebook and Instagram. Created the ads manager account, and attached a payment method. Warmed up the newly created advertising account
Module 5
Ad Formats and Creatives

Different types of ad formats
Design creatives that grab the attention of your target audience

Results: Learned how to create high-quality creative step-by-step
Module 6
Ad Targeting. Audiences.

Targeting goals for different niches
Advanced targeting options (custom audiences, lookalike audiences)
Using Facebook pixel and events for tracking and optimization
Retargeting

Results: Acquaintance with the ads manager and the goals of advertising campaigns. Learned how to choose the correct goals for different projects. Learned how to create and install a Facebook Pixel. Created audiences for retargeting
Module 7
Setting up ads campaigns

Budget for your ad campaigns
Preparation for launch
Creating and launching ad campaigns

Results: Prepared and launched your first ads campaign in Facebook ads manager
Module 8
Monitoring and Optimization

Testing
Strategies for scaling successful campaigns
Troubleshooting common issues with Facebook Ads Manager
Best practices for ongoing account management and optimization

Results: Learned how to test target audiences and creatives, how to understand the results of advertising, and how to optimize advertising campaigns
Module 9
Analytics and Reporting

Facebook Ads Manager analytics and metrics
Creating custom reports
Reporting for your clients

Results: Understood main Facebook metrics, how to calculate them and how to use them. Received template of the report for a client with tips on how to fill it in
Module 10
Ads Strategies for different niches

What is ads strategy?
Strategies for different niches

Results: Understand how to create an ads strategy for your project

Additional bonuses

Professional development and Strategic approach to finding your ideal clients

All ways to find clients
Ad manager's work method. Areas of responsibility
How to handle objections and uncomfortable questions
How to start delegating your work

Results: Acquisition of knowledge on how to find ideal clients through different methods and development of skills to present yourself and create business proposals.

Value: 150 EUR

Price: 0

Meet your tutor

Digital Marketing Strategist; Coach; CEO

Enroll in this course to get started with digital marketing

7+ years of experience helping entrepreneurs worldwide establish their online presence, automate sales funnels, create brand awareness, and generate leads for their products and services

Launched projects in niches such as edtech, IT, psychology, training, fitness, travel, and hospitality, healthcare in 13+ countries

Achieved 25 times sales growth in the last 3 years

Valentina Mikhaylova

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2 university degrees in Mathematics and Computer Science, and in Management

Certified ICF Coach

I AM AI ACADEMY Certificate

Complete all lessons and practical exercises to earn a certificate that will be an additional reason for someone to hire you.

Price

Profession Ads Manager

Self-Learn Path

VALUE TOTAL

389 EUR

OFFER PRICE

49$ (45 EUR)

10 Modules with video lessons
Bonus Module : Professional Development and Strategic Approach to Finding Your Ideal Clients
Downloadable materials (guides and checklists)
Course Workbook
Access to the course for 1 year

Join our course

Profession Ads Manager

Self-Learn PRO

VALUE TOTAL

589 EUR

OFFER PRICE

119$ (111 EUR)

10 Modules with video lessons
Bonus Module : Professional Development and Strategic Approach to Finding Your Ideal Clients
Downloadable materials (guides and checklists)
Course Workbook
Access to the course for 1 year

+ 3 Months Online Chat Assistance

Join our course

FAQ

If you have any questions about the course content or experience issues with payments, please don't hesitate to reach out to our dedicated manager who will be happy to assist you

Ask a question Join our course

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